Barton Consulting Group, LLC
We help companies build service-driven operational excellence that drives revenue.
About our company
Barton Consulting Group (BCG) is a fractional CRO and advisory firm that helps service-driven organizations grow by turning service excellence into a measurable, repeatable operating system for Revenue Operations. We partner with leadership teams to align vision, people, process, and performance across the full customer lifecycle—marketing, sales, service delivery, support, billing, and finance—so the organization operates as one connected team. BCG also helps clients leverage AI and automation by integrating data from core platforms (CRM, provisioning, ticketing, billing, and accounting) to generate actionable insights that accelerate growth, improve operational execution, and elevate the customer experience.
Our Services
Discovery & Opportunity Assessment
We start with a structured discovery engagement to understand your business goals, customer experience priorities, and the realities of how work gets done today. We review your revenue cycle end-to-end—marketing, sales, provisioning/delivery, support, billing, and finance—along with the systems that power it (CRM, ticketing, billing, accounting, network/ops tools). The output is a clear baseline, a prioritized opportunity map, and a recommended 90-day plan focused on the highest-impact wins for service excellence and revenue growth.
AI Enablement & Systems Integration
We help clients leverage AI safely and effectively by connecting customer-centric data sources through APIs and creating workflow-driven insights that teams can act on. By integrating CRM, billing, accounting, ticketing, provisioning, and operational systems, we enable AI applications that speed proposal development, improve forecasting, reduce delivery delays, enhance customer support responsiveness, and surface expansion opportunities. Our approach is grounded in governance—security, privacy, and accuracy—so AI becomes a reliable operational advantage, not a risky experiment.
Service Excellence Vision & Operating Model Workshop
BCG designs the processes, metrics, and management rhythms that turn service excellence into measurable performance. We build function-specific KPIs and dashboards that connect to the service vision—covering sales velocity, provisioning cycle time, ticket response and resolution, billing accuracy, collections, and profitability—so leaders can see what’s working, what’s not, and where to focus. This phase also includes the playbooks, definitions, and accountability structures needed to run Revenue Operations as a system, not a set of disconnected departments.
Monthly & Quarterly Performance Reviews
We provide ongoing operating reviews to keep teams aligned and continuously improving. Monthly reviews focus on KPI performance, bottlenecks, and near-term actions; quarterly reviews assess progress against strategic goals, customer feedback, and investment priorities. This cadence turns data into decisions, ensures process compliance, and reinforces a culture of service excellence—creating consistent customer experiences and predictable revenue outcomes.
RevOps Design & KPI Architecture
Next, we facilitate a focused working session with leadership to define (or refine) a company-wide vision for service excellence and translate it into a practical operating model. This includes aligning cross-functional expectations, defining customer journey standards, and establishing what “great” looks like at each touchpoint—sale close, provisioning, and issue resolution. The result is a shared mission that unifies teams and creates the foundation for consistent execution and a stronger customer experience.
Fractional CRO Leadership & Execution Support
For organizations that need hands-on leadership, BCG provides Fractional CRO support to drive alignment and execution across the revenue cycle. We help set strategy, establish performance expectations, coach leaders, and ensure cross-functional coordination between sales, operations, and support. The goal is to deliver momentum—faster decision-making, stronger accountability, better customer outcomes—and build the internal capabilities to sustain growth.